Follow Up After a Sales Appointment or Telephone Conversation

Sample Letter #1

Thanks for taking the time to meet with me last (day). I think you will agree that we had a very productive meeting.

During our meeting, we spoke about your company's need for twice-weekly deliveries. We also spoke about my company's ability to provide these deliveries with a two-hour advance notice. The following points summarize our discussion:

*(list points of discussion)

Over the next few days, I will draft a formal proposal which will address these points. When the proposal is ready for your review, I will call you to set up an appointment for a formal presentation. In the meantime, if you have any questions, please call me at 555-5555.

Thanks again for your time and consideration.

Sample Letter #2

During our last meeting, we came to some preliminary decisions about working together. I believe I have a good understanding of your needs and you have a clear view of my services.

Therefore, I am asking that we sign a simple Letter of Intent so we can move toward a final contract. This letter would state your intent to contract with me and to make payments according to the schedule I described in my proposal to you. Once we sign this Letter of Intent, I will begin to process the final contract.

I will call you at the end of this week to set up an appointment to sign the Letter of Intent. I look forward to working with you.

Sample Letter #3

Since we last spoke six months ago, we have instituted new services that I believe will be of benefit to your company. My purpose in writing you today is to request a meeting to explore some of these new services.

Please take a few moments to review the enclosed information. I think you will be especially interested in (describe new service).

I will be calling you next week to set up a convenient appointment. If you have any immediate questions, please contact me at 555-5555.

Thanks. I'm looking forward to meeting with you again.

Sample Letter #4

I appreciate your taking the time to meet with me yesterday to discuss the book sales campaign. Your suggestion of having one of your representatives work with all the school libraries sounds practical and efficient. As promised, I have enclosed a copy of our most recent catalog, complete with price guides and information on hosting special sales events. I will be happy to provide you with additional information, as needed. Simply call me at 555-5555; otherwise, I will follow up with you next month.

Sample Letter #5

Thank you for discussing your real estate needs with me yesterday. I am confident that Doe Realty can sell your town house quickly and profitably so you can move into the home of your dreams. I would like to call on you within the next few days to give you a free appraisal of the market value of your town house. Then, if agreeable, Doe Realty will go to work for you. Please call our offices at 555-5555 if you have any questions about our services. I will call you soon to arrange a time for the appraisal. We look forward to serving you.

Sample Letter #6

Thank you for sharing our interest in how Doe Dairy can meet many of your shopping needs. Doe home delivery can save you money by eliminating those all too frequent trips to the supermarket for milk and bread that inevitably cost you more because of impulse buying while you are there.

I have enclosed a video that explains all of the ways Doe Dairy can provide you with a full line of dairy products and save you both time and money. I am sure that after viewing this video, you will agree that Doe home delivery is a service you won't want to be without. I will stop by next week to pick up the video and answer any questions you may have. If you would like to reach me before then, you may phone me at 555-5555.

Sample Letter #7

Thank you for discussing your life insurance needs with me over the phone yesterday. I have enclosed several brochures on the amount and types of coverage you may consider to suit your needs. All of the policies are terrific and are only surpassed by Doe's speedy and courteous service. Please call me next week in order to solidify your choice.

Sample Letter #8

Thank you for the opportunity to show you our newest mineral recovery hardware. Doe is one of the few plants in this region advanced enough to take advantage of our latest technology. Our recovery systems work twice as fast as the current units, and at 12-21% greater efficiency. Please take time to review the enclosed technical overviews. I think you will find the KL5 will pay for itself within a very few years. I will call you within two weeks to answer any questions you may have. I am very confident we can do some smart business together.

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