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Announce a new business, store, or branch office
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Tips:
This letter should be short, inviting, and to the point. It will often include an invitation to a special event such as a sale or an open house.
1. Announce the opening of your business, and add a brief message about your service or product. If the business or office is an extension of a known business, explain that relationship.
Sentences:
I am pleased to announce that on June 15 John Doe will be opening a new tune-up service on 1600 Main Street. John has 15 years of experience and the technology to service the most sophisticated engines. Until July 31, he will offer a free state inspection with every tune-up.
Doe and Co. is pleased to announce a branch office at 1600 Main Street. With the rapid growth in Springfield County, we are opening a third office to provide you with rapid, accurate title searches. Please bring all your real estate concerns to Doe's, the finest professionals in the business.
As you know, I have been wanting my own restaurant for a long time. Well, I have it, and I am featuring some of the same recipes that made Mama's so popular. I've renovated the old hardware store on the corner of Main and Springfield Avenue. I think you'll like the results. Come and enjoy a great meal!
You are invited to see the newest addition to Doe Bay, a beautiful mountain lodge with 21 units catering to your summer vacation needs.
Phrases:
a wholly owned subsidiary
announcing the opening of
are proud to introduce
as part of our decentralization
delighted to invite you to
have renovated the old
introduce a new subsidiary to
invited to the opening of
is pleased to announce
more convenient locations
new, more convenient office
newest addition to
now you can obtain all your
opening in your neighborhood
the creation of a new
the opening of a branch office
this will provide
will open a new
2. Invite the reader to be your customer. Provide enough information so he or she can easily take advantage of your offer. Consider offering a sale or holding an open house.
Sentences:
Come in and enjoy free coffee and donuts. We are located on the corner of Main and Springfield Avenue.
Drop by with a friend, and your favorite hors-d'oeuvres will be on the house.
Our direct sales store located in the Development Center at 1600 Main Street will open July 15. You are invited to a special open house that evening. We will award prizes, including three color televisions, to lucky customers.
Come help us celebrate 20 years of service with a new store at the corner of Highway 89 and Canyon Drive. This location will help us maintain the low overhead that helps us beat the prices of our competitors in the city.
We look forward to serving you at our new location on the west side of the Doe tower. You'll find ample parking and a spacious new building.
On July 24, between 10 a.m. and 5 p.m., bring a friend and browse through our new facility. If you would like immediate reservations call 555-5555.
Phrases:
a preview sale
ample parking will make
come and browse
come help us celebrate
come in and enjoy
extended hours for your convenience
for reservations call
holding an open house on
is pleased to offer
know that you will be pleased with
larger story will carry a new line of
look forward to serving you
now offers 24-hour service
participate in our drawing for
special half-price offer
the store will open on
want to welcome all our friends to
will transfer your records to
will enjoy our spacious new
Sample Letter #1:
We are pleased to announce the grand opening of Doe Computer and Television Service at 1600 Main Street in Springfield. John Doe and his son, Eric, bring to their business over 30 years of experience in the electronics industry. They are committed to expert service at sensible prices. During the month of September, Doe Service will omit the diagnostic fees for any repair job, and will give a 10% discount on any computer, VCR, or television purchased before September 15. Even if you have no need for electronic equipment today, drop in for a free drink and to get acquainted. It's our way of celebrating our grand opening.
Sample Letter #2:
We have expanded! Come visit us in our newest location at 1600 Main in Springfield. Now our fine product line is conveniently available to our downtown customers. Our Grand Opening will be on Thursday, March 15, between 9:00 a.m. and 6:00 p.m. Among the door prizes are a big-screen television and a four-head VCR. Of course, we will be serving refreshments.
Sample Letter #3:
Announcing a very Grand Reopening! Doe Print Shop is opening a branch office in the historic Springfield Building, where John Doe, Sr. started the business over 75 years ago. Located in the heart of Springfield, at 1600 Main St., our new/old office will be better able to handle the custom printing needs of our downtown customers. From November 1 to December 1, we will be having a Grand Opening sale with great discounts at all our locations, plus refreshments and prizes at the Springfield Building office. Please join our celebration!
Sample Letter #4:
My name is John Doe. I am the general manager of the new Doe Office Supply in Springfield, conveniently located at 1600 Main Street. Please accept my personal invitation to visit our new store and get a FREE pen and pencil set. I am proud of our new store and the people who work here, and we are ready to fulfill your office supply needs. Our store hours are Monday-Saturday, 7:00 a.m. to 9:00 p.m. We look forward to seeing you soon!
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