Sample Letter #1

You've graduated! Congratulations! You should be very proud of completing your degree.

Pictures speak a thousand words. Let Doe Photography help you remember this special time.

Whether in our studio or in the great outdoors, we can capture the moment in a way you'll never forget. Call today and we'll throw in the sitting fee free. Our graduation photo sessions book up fast! Don't miss this opportunity to have them done at Doe Photography.

Sample Letter #2

Are you looking for a quality film lab that offers quick turnaround and reliability? Consider Doe Film Developing. Here's what our customers are saying:

*(give testimonials)

Why should you switch to Doe Film Developing?

* (list benefits)

For over 20 years, we've been known for our reliability. We process your order immediately! You can count on us every time.

And we guarantee every roll of film. If you're not satisfied, simply return the whole package. We will cheerfully refund your money and send you free film and a coupon to process that film free. You can't beat that guarantee anywhere.

We want your business. Finish that film in your camera right now and send it in to Doe.

P.S. If you respond by (date), we'll process your order at an additional savings of 25 percent.

Sample Letter #3

When you are pressured by a deadline and you need quality photography in a hurry, let Doe Photography help.

Over 30 agencies in the area use us exclusively for their photography needs. Why? Because we deliver an exceptional product in record time for a reasonable price.

When your boss says, "I need this brochure out by the weekend"--and you don't know which way to turn, Doe Photography will be there for you. And because we have our own lab, we can develop your photos in no time.

Give us a try. Call 555-5555 and we will arrange an appointment to show you our professional portfolio. Remember, Doe Photography thrives on deadlines.

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