Extend Mother's Day or Father's Day Greetings And/or Announce Sales or Promotions For These Days • Letter Templates and Guides

How to write this letter:

1Open with a greeting and acknowledge the occasion. Tell your reader why you are writing.
2Give details of promotions or a personal note, if appropriate. Close pleasantly.


Sending Mother's Day and Father's Day greetings to your employees can build a great deal of goodwill. Loyal customers also appreciate this personal touch. Special promotions may focus on your customers' fatherhood or motherhood.

Example Letter #1


In honor of Mother's Day next Sunday, Doe Corporation pays special tribute to the hard-working women in our company. We know of the challenges you face balancing work and family responsibilities. We salute you and thank you for all you do. Please accept this book of verse by our favorite women poets as a small token of our appreciation. Have a wonderful Mother's Day!

Example Letter #2


Doe's of Springfield announces its annual Mother's Day sale with new designer fashions for the mother and her baby. During the week of May 6-11, we will have hourly drawings for complimentary gifts. Come and join in the fun and receive up to 30% off on all women's apparel. It is our way of saying Happy Mother's Day!

Example Letter #3


Happy Father's Day! We are having a Doe's parking lot sale featuring ideal gifts for fathers, ranging from lawn and garden equipment to outboard boats and motors, fishing equipment, and an unlimited supply of books and clothing for men. The first 200 fathers each day will receive a free set of golf balls. Come early for coffee and donuts, or for a lunch of hot dogs and soft drinks. This is a party! We look forward to seeing you there.

Example Letter #4


Happy Mother's Day! We at Doe's wish to extend our warmest wishes to all new or prospective mothers, by offering all maternity wear, newborn layettes, and crib linen at 25% off. It's our way of saying, "We appreciate our Springfield mothers."

Example Letter #5


Yours FREE! A $15 bonus coupon!

Thanks for shopping with us during our Spring Fling Extravaganza. To show our appreciation, we are offering you this valuable coupon just in time for Mother's Day.

Use this $15 bonus coupon on any purchase of $65 or more. Simply present it at the counter when you make your purchase.

This is our way of saying thanks for shopping with us. We look forward to seeing you soon!

Example Letter #6


Remember the happy look on your mother's face when you gave her flowers for Mother's Day? Remember how the fragrance filled her house for days afterwards? Now, you can give her that same Mother's Day feeling all year long with bouquet-of-the-month from Doe Floral.

Every month we will deliver to your mother a bouquet or plant of your choice. And each gift will have a card from you. Just choose from one of our five subscription packages. We will bill your credit card for each delivery.

Can you imagine your mother's joy and anticipation each month? Just indicate the package you want on the enclosed card, fill out the order information, and mail the card today--or call us at 555-5555. Isn't your mother worth it?

Example Letter #7


I hope your Holiday season was successful. It's that time of year when we look ahead to Mother's Day.

On January 10, Doe Clothing will announce our new Mother's Day line. Last year, our summer blouse line sold beyond our capacity to supply. Many customers came up short. This year looks to be a repeat.

Therefore, I have taken the liberty of reserving your blouse order for you. Of course you are not obligated to the styles or quantities. You can cancel or revised anyway you choose. I am simply trying to secure your order before we get inundated.

Let's go over it this next week when I sit down with you to show you the remainder of the Mother's Day line.

Example Letter #8


As someone who's purchased gifts in the past, you'll love to stop by our new Women's Department. We've gathered gift ideas, especially for mom's life, and paired them with extra savings for you (such as free shipping on purchases over $79).

Shop by price or by interest--or, for the mom who truly has everything, let her choose--give her a Doe gift certificate.

Let your mom know just how much you appreciate her, and check out our new Women's Department today. (Hey Mom, if you're reading this, "Hi Mom!")

Example Letter #9


Happy Father's Day to every subscriber who has the privilege and noble duty of being a father!


In 1924 President Calvin Coolidge proclaimed the third Sunday in June as Father's Day.

A tradition that goes with Fathers Day is, of course, the Father's Day gift. DoeGifts.com is a great place to find the perfect way to say "I love you, Dad." Here are just some of the specials we are offering:

*(list products and special prices)

DoeGifts.com accepts all credit cards, and we ship within 24 hours. We can even include a special card from you to your father.

Visit us today, and Happy Fathers Day!

Example Letter #10


We dads are simple, really. Pick out a gift meant just for us, and we're sure to love it. (Okay, excepting the ugly neckties, but the rest is great.) Check out our new Men's Department--we've gathered lots of personal gifts that are sure to please Dad and the other men in your life.

Whether he's a backyard griller or a workshop driller--or somewhere in between, you'll find perfect gift ideas, custom recommendations, and even some handsome gift-wrap for that final touch. Or for the Dad who has everything, give the gift of choice--a gift certificate.

Check out our new Men's Department today--if he wants it, we've probably got it, and we've made it easy for you to find it and get it to him, too.

Write Your Letter Step-by-Step


Open with a greeting and acknowledge the occasion. Tell your reader why you are writing.

Example Sentences for Step 1

Example Phrases for Step 1


Give details of promotions or a personal note, if appropriate. Close pleasantly.

Example Sentences for Step 2

Example Phrases for Step 2

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